New strighter GDPR rules are in force - the user must explicitly give consent

2020-03-04 10:09:09 UTC

October 1st 2019 a judgement by the German court of law ruled that consent by a pre-checked checkbox (opt-out) is not GDPR compliant. 

Instead, we - in close corporation with our own and some of our customers' legal advisers - have implemented a new default consent procedure that does not track the user, until explicit consent has been given. 

We have upgraded our GDPR implementation on Web, iOS and Android. Following a walk-trough of the solution on each of the three platforms.

Please Note: Screenshots in this article are not from the final stage of development, so changes in design may occur. The concept will remain the same.  

The new GDPR solution on WEB 

Step 1: The user will see a consent pop-up the first time he/she opens the e-paper environment. This pop-up contains information about tracking, a link to your Privacy Policy (if provided to Visiolink) and the opportunity to accept or decline to be tracked. No data is collected at this point.  

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Step 2a: Pressing "Accept" will activate tracking and close the consent pop-up.

Step 2b: Pressing "Decline" will open the Privacy Settings menu

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Step 3: The Privacy Settings menu is available in the top bar (Desktop Web App), in the right hand side menu (Desktop Web Reader) or in the bottom menu (Fallback Reader). This makes it possible for the reader to withdraw consent by turning off tracking at any time and save the preference. 

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As soon as the user has either accepted or declined the terms on the computer/device, the consent pop-up will not be shown again. If the user ignores the consent pop-up, it will keep being showed until accepted or declined.

The new GDPR solution on ANDROID

Step 1: After updating or installing the app, the user will see a consent pop-up, when he/she opens the app. This pop-up contains information about tracking, a link to your Privacy Policy, and the opportunity to accept or decline to be tracked. No data is collected at this point.  

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Step 2a: Pressing "Accept" will activate tracking and close the consent pop-up.

Step 2b: Pressing "Decline" will activate a manage window

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Step 3: The manage window allows the user to turn on/off tracking (by default turned off) and save his/her preferences. 

Step 4: Privacy Settings are available in the settings menu within the app (burger menu), making it possible for the reader to withdraw consent by turning off tracking at any time. 

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As soon as the user has either accepted or declined the terms, the consent pop-up will not be shown again. It is not possible to ignore the consent pop-up. 

The texts in the consent pop-up and in the manage window are customizable with a limit of approximately 550 characters (depending on line shifts)

The new GDPR solution on iOS

Step 1: After updating or installing the app, the user will see a consent pop-up, when he/she opens the app. This pop-up contains information about tracking, a link to your Privacy Policy, and the opportunity to accept or decline to be tracked. No data is collected at this point.  

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Ill. 1: Consent pop-up shown to the user after upgrading or installing the app (German version)

Step 2a: Pressing "Accept" will activate tracking and close the consent pop-up.

Step 2b: Pressing "Decline" will activate a manage window

Step 3: The manage window allows the user to turn on/off tracking (by default turned off) and save his/her preferences. 

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Ill. 2: Manage window lets the user turn on/off tracking and save preferences (German version)

Step 4: Privacy Settings are available from the Information menu as a link to the device's settings app, making it possible for the reader to withdraw consent by turning off tracking at any time. 

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As soon as the user has either accepted or declined the terms, the consent pop-up will not be shown again. It is not possible to ignore the consent pop-up. 

Texts

The texts in the consent pop-up and in the mange window are customizable with a limit of approximately 550 characters (depending on line shifts) 

Generic text for the consent pop-up

English:

Privacy Settings

If you accept these terms, we and our partners (e.g. Google) will use anonymized IDs (IP address or device ID) of your computer, tablet or phone to improve the user experience of the ePaper, to analyze the use of our content and to support advertising.

If you accept this, please press "Accept". To decline, please press "Decline" and save your preferences.

Consent is voluntary, and you can withdraw your consent at any time in the settings menu (Privacy Settings)

Read more in our Privacy Policy

German:

Privatsphäre-Einstellungen

Wir und unsere Partner (z.B. Google) nutzen nach erfolgter Einwilligung anonymisierte IDs (IP-Adresse oder Geräte-ID) von Ihrem Computer, Tablet oder Smartphone, um das Internet-Erlebnis des ePapers zu verbessern, die Nutzung unserer Inhalte zu analysieren und um die Werbung zu verbessern. Dafür setzen wir sogenannte Cookies ein.

Falls Sie das akzeptieren, klicken Sie bitte auf „Akzeptieren“. Um abzulehnen, klicken Sie auf „Ablehnen“ und führen die Einstellungen durch.

Die Einwilligung ist freiwillig. Diese können Sie jederzeit unter Privatsphäre-Einstellungen widerrufen.

Lesen Sie mehr in unserer Datenschutzerklärung

Generic text for the manage window:

English:

We use tracking tools to measure how and how much the ePaper is used. We do this to analyze reach of our content and to improve the user experience of the solution. your data might be used to analyze usage patterns, serving targeted ads and optimizing content relevant to you.

German:

Wir nutzen Tracking-Tools um zu messen, wie häufig und wie unser ePaper genutzt wird. Wir tun dies, um die Reichweite unserer Inhalte zu analysieren und um das Benutzererlebnis zu verbessern. Ihre Daten können dazu genutzt werden, den Nutzungsverlauf zu analysieren, personalisierte Werbung auszuspielen und relevantere Inhalte an Sie auszuspielen.

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