The Download Event has been changed to include Web traffic. This is done to ensure the download metric is available on all platforms. Because the user does not create a ‘Download’ on desktop, we have created a metric to mimic the download action. The metric sets a cookie for an opened newspaper that remains in the local storage for 30 days. The user will therefore not trigger a download on a publication unless they have not opened it in the past 30 days.
The Web download has additionally been implemented on the previous Flash version, which means you can retrieve the new ‘Web Download’ on previous versions as well. The change was implemented on March 10, 2016. From this date forward, you will be able to see an increase in your download numbers due to Web downloads.
To find your download data, follow this guide: